Community Rules: Social Network Development
No competitive Social Media and SEO effort can succeed without developing and growing online networks. Social networks are prime channels of engagement and distribution for content promotion, crowdsourcing new content, making connections with influentials, and attracting those who are prone to link. Social networks are a direct channel to building communities around the key topics related to what customers care about and can foster advocacy and brand support. We’ll outline best practices for which social networks to participate in and how to grow your community.