Optimize

Book by Lee Odden - How to Attract & Engage More Customers With Integrated SEO, Social Media & Content Marketing

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Optimize Pulse: BtoB Magazine Features Optimize, Social Media Breakfast Event, Optimize Makes Slideshare Featured List

May 16, 2012 By Lee Odden

“Optimize” for Customers Across the Buying Cycle

In a recent article published in BtoB Magazine Lee Odden takes a dive into the intersection of SEO, social media, and content marketing. In this post Lee shares some insight into his new book “Optimize” as well as the value an optimized and socialized marketing plan can provide.  If you have an interest in attracting more customers and engaging them throughout the buying cycle this is an article you don’t want to miss.

Read the full article: Using Content Marketing for Leads-to-Sales Optimization

Photo Credit: lendio.com

Finding Toilets In Paris Improves Your Online Marketing (WHAT!?!)

Don’t worry, there is a connection!  This lively interview on lendio.com features “Optimize” author Lee Odden.  This interview covers everything from the history of search marketing, key principles in his new book, to his favorite part about working for himself.

Listen to the Full Interview: How Finding Toilets in Paris Improves Your Online Marketing – Entrepreneur Addition #37 with Lee Odden

Terry Van Horne, Founder of SEOPros.org Talks “Optimize”

Terry will be the first to admit that he doesn’t red many books, but as an avid follower of TopRankBlog.com he snapped up Lee Odden’s new book “Optimize” as soon as it was available.  Terry relates reading “Optimize” to sitting down with Lee and having a conversation about Internet marketing.

Read the full review: Optimize; Integrating SEO, Social Media and Content Marketing

Photo Credit: GeoffLivingston.com

Author & Marketer Geoff Livingston’s Take on “Optimize”

Geoff Livingston reminds online marketers that there is no avoiding the integration of content, search, and social media if you want a cohesive and effective Internet strategy.  In his review of “Optimize” he notes that Lee Odden’s new book tackles the triple crown of online marketing, with a deft hand.  He also provides praise for the book stating “Optimize does a great job of taking readers through the process of conducting research, choosing approaches, and encouraging familiar and new tactics alike to optimize just about every imaginable part of your online presence.”

Read the full review: Content, Search and Social: A Love Triangle

Optimize Event: Social Media Breakfast – Redwood Falls, MN

Lee Odden takes some time from his international and speaking tour to show some love to a local organization.  Odden has signed on as a guest speaker for Social Media Breakfast in Redwood Falls, MN for June 1 2012.  Every person that registers and attends will get a special bonus, a copy of his new book “Optimize”.

Regsiter Today

Event Details: Lee Odden to Present on Optimize at Social Media Breakfast – Redwood Area

 

Digital Marketing Expert Rebecca Lieb Takes “Optimize” in Flight

 

“Optimize” Presentation Appears in Featured Section of Slideshare

Filed Under: Optimize Book, Optimize Pulse Tagged With: B2B Online Magazine, Geoff Livingston, rebecca lieb, Redwood Falls, slideshare, Social Media Breakfast, Terry Van Horne

Order Today – Special Offer

Order "Optimize" and receive your free copy of 5 SEO Tips for Content Marketers when you email your receipt to offer@optimizebook.com

Optimize on Amazon Optimize on B&N

About Lee Odden

Lee Odden is the CEO of TopRank Online Marketing, a Minneapolis based digital marketing agency specializing in strategic internet marketing consulting, training and implementation services including: Content, Search, Email and Social Media Marketing. [Read More …]

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